About | Modern Muse

Hey, I'm Lois!

EDUCATOR | MENTOR | HD GENERATOR | MYERS BRIGGS INFJ | ADHD

WELCOME TO MODERN MUSE

I’m on a mission to help heart—led, purpose—driven, freedom—seeking women who have spent most of their lives feeling too much, believing they need to be someone else to be successful, and have experienced (or come close to) burnout from working too much or trying to fit themselves into unaligned spaces.

Now, they’re ready to make an impact by building a brand that embraces their uniqueness as their magic and feels rich in aliveness, while creating a slower, more spacious schedule so they get to fill their cup, play, adventure, and spend quality time with their loved ones.

A Modern Muse = Being Your Own Muse. It looks like:

You step into the role of author of your life; you’re writing your own story to come home to who you really are (your most authentic, expressed, magnetic self), and create the life and brand you truly desire, the one that’s been planted in your heart for a reason.

You fall in love with yourself; you rediscover and reclaim the parts you’ve hid away and watered down, seeing your uniqueness as your magic and embracing the parts you once believed were ‘too much’ or ‘not good enough’

You create richness from the inside out; you aren’t relying on finding happiness and fulfilment in the milestones and materialistic things, you know it comes from within first and foremost, from how you see and feel about yourself, from how you experience life now, and that the external things get to amplify these pre—existing states.

You fill your own cup, because pouring into yourself matters, and serving others begins with serving yourself first. You know this is how you overflow energy, presence, joy, creativity, and love into others.

You turn pain into power and wounds into wisdom; your story is your superpower and you’re taking moments and lessons to serve and support others, helping transform their lives too. You deeply care about making an impact in the world.

You build a uniqueness—first brand as your magnetism comes from you, as this where you build a business you love that lasts, and where so much fun, freedom, and fulfilment lives.

You become an inspiration to yourself first, and as a byproduct, become an inspiration to others.

The more good—hearted, impact—driven women sharing their magic, medicine and message, the more the world becomes a better place.

MY STORY

After experiencing severe burnout and a major health scare, with my identity and self—worth fully wrapped up in work, and my relationship breaking down, I knew I had to transform my life... I became my own muse, stepped into the role of author of my own story, and began writing a new chapter.

As Confucius said, “We have two lives, and the second begins when we realise we only have one.”

Let's rewind & go back to where it all began...

Well, we’ll start back in 2013... I failed an A—Level and couldn’t get into my chosen uni.

A teacher said to me, “Education isn't for you. You should pursue an apprenticeship in plumbing or as an electrician”.

Now, when I tell you there’s a higher chance of pigs flying than me being interested in either of those things…

This comment activated something within me; it made me determined to become a teacher and empower others to pursue their dreams and desires, because I believe we’re all capable of achieving what we want in life, regardless of setbacks we experience along the way. Our dreams and desires have been planted in our hearts for a reason.

I also wanted to help instil in children that our uniqueness is our magic. I’ve spent most of my life feeling too much, not good enough, misunderstood, and like I didn’t fit in, wondering what was wrong with me… and I wanted others to love themselves, to embrace what makes them one of one, to see their differences as their super powers, and to believe in themselves, because this is what I wish I’d been instilled with from a young age.

So, I got a full time job in sales while studying psychology by myself, and actually achieved the highest grades I’ve ever had in any exams (yepppppp, I’m tooting my own horn babyyy).

I went off to uni to study primary education. There, I discovered and became obsessssssed with growth mindset, completed my dissertation based on it, and brought techniques into the schools I worked at.

Fast forward a few years into teaching and hellllllllo burnout.

10/10 would not recommend.

I completely lost myself, my identity and self worth were fully tied up in my work, my relationship with my hubby broke down, I damaged my eye from rubbing it too much because of migraines, and I experienced a major health scare and went on to be in and out of hospital for over a year and a half with ongoing tests.

The impact stress can have on your body is scary.

I walked away from schools and continued creating content, which I'd started doing (back in 2020 while teaching) as a creative outlet; to begin prioritising myself again, and to help rediscover my personal style (I’d always adored fashion but had lost this passion over the previous few years).

Within 10 months, I’d built a community of 10k fashionistas on IG, and went on to work with brands like Karen Millen, The Ivy and Mejuri.

That led me to beginning Modern Muse after I left teaching, where I initially offered services around social media.

But I got to a point where I was feeling off, disconnected, I wasn’t excited about the direction I was heading in.

So I stopped and tuned in.

And I realised I was building a business for burnout...

Here’s what came up:

— I was building someone else’s version of success. So often, the things we think we want, the goals we’re chasing, are really just ingrained in our mind by what others want, what society says we should want, or by what we see others achieving and celebrating on social media

— I wasn’t building a business that was aligned with, supported and honoured my uniqueness. When we’re listening to others ‘shoulds’, ‘musts’, and ‘rules’, and using strategies that are unaligned, we’re draining our energy and magic, and this can lead to us feeling disconnected, resentment, unfulfilled, and like we’ve just created another job for ourselves

— I thought I’d find the happiness I was desiring in milestones and materialistic things. But I discovered that the magic we’re seeking isn’t at some external destination, it’s within us. Real richness is created from the inside out… in how you see and feel about yourself, in how you’re experiencing the journey of bringing your vision to life. This is how you enjoy the journey AND the milestones

— fears and limiting beliefs were holding me back from casting my vision; from owning the calling in my heart and soul, from diving deeper into my mission, from claiming the life I truly desired

Now, I feel... alive.

I'm so much more present as a woman, wifey and dog mum.

I'm on a path that feels so true to who I am and what I believe I was born to do.

I remember a while ago, I went on an adventure with my dog, Lola, and my hubby, and we were talking about our days.

I turned to him, with my eyes welled up and said "I feel like I'm truly in my purpose, what I'm meant to be doing. I'm so excited about what's to come."

And it felt magical… it's really stuck with me. It makes me feel emotional because just a few years ago, I was dreading waking up every day, and now I wake up excited about the life I'm creating and where I'm heading.

My story is why I care so much about helping you be your own muse, build a uniqueness—first brand, and create a life that feels so true to who you are — one that feels so rich in pleasure, purpose and play.

And the truth is… the more heart—led, impact—driven women pursuing their dreams, falling in love with their uniqueness, and sharing their magic, medicine and message, the more the world becomes a better place.

Let’s create magic…